31 January 2022

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GOOGLE ADWORDS: CAN YOU USE YOUR COMPETITOR’S TRADEMARK AS A GOOGLE KEYWORD?

by Candice Noring
Remember when our parents used to say, “I’ll search that on the Google”? Google has become a verb. We do not search something on “the Google” anymore, we “Google it”. So, what happens when you “Google something”? We get search results based on what was typed into the Google search engine – simpl...

27 September 2021

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THE DEAL WITH MUSIC SAMPLING

by Alize Shaffer
Doja Cat’s 2021 hit song ‘Kiss Me More’ sounds familiar, right? You may or may not have been alive at the time but it’s because its melody comes from the 80’s hit popular song ‘Physical’ by Olivia Newton-John. Does the guitar melody in ‘Lady (Hear Met Tonight)’ by Modjo ring a bell? That melody c...

4 May 2021

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"Old Town Road" rapper starts an unholy row with "Satan Shoes"

by Charlotte Hou
The "Old Town Road" rapper Lil Nas X launched a controversial pair of "Satan Shoes" that contains a drop of real human blood, and 666 pairs of "Satan Shoes" were sold out in less than a minute. They were priced at $1,018.00 a pair, which is a reference to the Bible passage in Luke 10:18 reads, ...

29 March 2021

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The COVID-19 Trade Mark Influx

Trademarks are a fundamental part to the success of a company or business. Trademarks provide strategic protection of your brand and products. Unfortunately, simply registering a Business Name, Company Name or internet domain name does not provide any registered IP rights.

Although trademarking ...

16 March 2021

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Mega consequences for breaches of the Code by MegaSave

by Mia Vine
Megasave Couriers Australia Pty Ltd is a franchised Australia-wide business found guilty of misleading franchisees. Megasave is a relatively new Franchise system, it registered as a company in 2018 and claimed to be 'the newest and fasted genuine courier franchise opportunity'.

The Australia Com...