Trade Marks | IP Partnership | QLD

Trade Marks

Think of any large business. The name comes to mind quickly? Coca-Cola, Google, Apple, Amazon, Facebook, and many more. That name or that logo - the Nike tick or McDonalds golden arches - it is the most valuable part of the business. It is the reason we as customers or clients trust the business and buy their products or services. Our lawyers understand this and are here to protect your brand and business name.

Trade Marks are an integral part of the success of a business and yet it is often misunderstood, underused or undervalued by business owners.  It is all too common for people to only value their IP once they believe it is being infringed or stolen by someone else.

Strategic protection as early as possible is key.  This is achieved by appropriate business structuring, registrations, Non Disclosure Agreements / Confidentiality Deeds and practical steps to prevent infringement or theft.

We will share a common misconception with you - a business name is not a Trade mark. It is the most obvious form of the IP of a business but simply registering a Business Name, Company Name or internet domain name does not provide any registered IP rights to that name. You need a Trade Mark or possibly numerous Trade Marks.

International Trade Marks

IP Partnership lawyers are experts in Trade Mark registrations both in Australia and internationally and also assist clients with trademark oppositions and removal of Trade Marks.

In addition, we offer a service called IP Eye. IP Eye involves proactively searching Trade Mark registers in Australia and internationally to ensure other businesses are not attempting to register a Trade Mark similar to your mark. IP Eye also searches databases to ensure businesses, who may not be applying for a Trade Mark, are not infringing your Trade Mark by operating a business using a name similar to your Trade Mark.

Trade Mark Disputes

Our team of solicitors will also vigorously defend your trademark rights should you be required to commence legal proceedings against another business that is infringing your rights.

So, what next...

One of our experienced lawyers are ready to speak to you if any of the following apply to you:

  • You need to register a Trade Mark for your business name, product or service.
  • Someone is infringing your Trade Mark or business name.
  • You need a Trade Mark overseas.
  • You have received a cease and desist letter about Trade Mark infringement.
  • You have a Trademark portfolio and require IP Eye which consists of our firm monitoring Trade Mark applications and businesses websites to ensure your registered Trade Marks are not being infringed or at risk of being copied.